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Wee Ginger Dug

Scotland’s breakfast tables are still reeling from the gobsmacking arsery of Tuesday’s patronising Eat Your Cereal broadcast for Better Together and the hysterical Twitterfest of pisstakes that followed. Cornflakes are being crunched accusingly. But at least it stopped people talking about just how badly Alistair Darling bombed in Monday’s debate.

It’s already being reported that the advert was so dire that it’s convinced some No voters to vote Yes. Which is very good news, but that’s not quite how these things work. It wasn’t the advert exactly. What the advert did was to crystalise a decision that was already brewing. The crapulosity of the advert and its channelling of 1950s social attitudes becomes a symbol for the utterly dreary doom-laden backward looking negativity of the case for a No vote over the past two years. The advert is the proverbial dried grass stalk and the dromedary with the spinal…

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